DALLAS TWP. — Every year, the Back Mountain Business and Community Expo showcases regional companies and services to a diverse segment of the population, according to Alison Zurawski, event co-chairperson. And this year will be no exception.
The seventh annual Back Mountain Business and Community Expo is scheduled from 4 to 6:30 p.m. April 20 at the Sandy and Marlene Insalaco Hall on Misericordia University’s campus in Dallas.
“We should have over 50 vendors from the Back Mountain and surrounding communities,” Bill Leandri, executive director of the Back Mountain Chamber of Commerce, said. “The event is free to the public.”
Bill Bachman, an instructor at Penn State Wilkes-Barre in Lehman Township, will offer a presentation called, “Harveys Lake — A Video Postcard” at 6:45 p.m. A question-and-answer period will follow, Leandri said.
“I had seen his (Bachman’s) presentation years ago,” Leandri said. “It is like a walk down memory lane.”
Representatives of various businesses will be available to discuss services and products with the public, Leandri said. Last year, the event attracted about 540 guests, and Leandri said he is hoping it will bring in up to 700 attendees this year.
Zurawski has represented her employer, Community Bank, at previous Back Mountain Business and Community Expos and found the public exposure to be beneficial.
“There is a lot of foot traffic,” she said.
Her company was able to attract new clients by discussing financial products such as mortgages, checking and saving accounts.
Hildy Ide, director of sales and marketing at Hilton Garden Inn in Wilkes-Barre, has attended the event for nearly five years.
“The people in the Back Mountain are very friendly,” Ide said.
The expo allowed Ide to develop new business for the hotel and fill employment opportunities.
“One year we found a student looking for a job,” Ide said. “She was hired for a front desk position.”
Registration for expo vendors is still being accepted. Call Leandri at 570-417-1212 for information.
Since the expo’s inception in 2009, the event has grown and continues to attract people from the Back Mountain and surrounding communities, Zurawski said.
“The Back Mountain Business and Community Expo always makes for a nice time,” Leandri said.
Reach Eileen Godin at 570-991-6387 or on Twitter @TLNews.